July 16, 2026
Newzoo: GTA 6 on pace for 37–51 million week-one sales
Analytics firm Newzoo calls it the strongest pre-order campaign on record and projects 37–51 million copies sold in the first week.
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Analytics firm Newzoo calls it the strongest pre-order campaign on record and projects 37–51 million copies sold in the first week.
Analytics firm Newzoo published a launch forecast on July 16, 2026 calling GTA 6's pre-order campaign the strongest on record for any video game. Newzoo projects GTA 6 will sell between 37 and 51 million copies in its first week across PS5 and Xbox Series X/S. The projection is based on first-week digital pre-order velocity, wishlist data and historical launch-to-preorder ratios from prior Rockstar and Take-Two releases. Source: VGC, July 16, 2026.